The B Sides
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The B Sides
Exploring the strategic and tactical decisions made by founders, operators, and investors from inception through IPO. In each episode, Ariel Sterman from Bessemer Venture Partners is joined by a special guest to share his/her perspective on a specific topic they encountered at some point during the...
Episodi recenti
14 episodi
Let's Talk About Founder Mental Health | Tzahi Weisfeld and Yariv Ganor
Founders will talk about their gym regimens and yoga practices, but rarely do we hear about the mental health struggles many entrepreneurs encounter a...
Building a Startup M&A Strategy | Ophir Reshef, CFO Yotpo
Mergers and Acquisitions are typically done by larger, more established companies. But in recent years, growth-stage startups have flexed their muscle...
Crafting Your Narrative | Carmel Yoeli, CEO and Founder Atreo
Telling the right story is no less important than developing a world class product. In this episode, Carmel Yoeli, CEO of Atreo, a leading Narrative D...
Re-Balancing Efficiency and Growth | Eynat Guez, CEO and Cofounder Papaya Global
Changes in the market necessitate changes to the business plan. In this episode, Eynat Guez of Papaya Global discusses how companies can best navigate...
Founder Relocation | Omri Cohen, COO and Cofounder Yotpo
We've all heard Israeli founders joke that they live 'on the plane'. But there inevitably comes a time in every startup's journey when the executive t...
Creating and Educating a New Category | Veetahl Eilat-Raichel, CEO Sorbet
How do you sell a product that no one is already thinking about? In this episode, Veetahl Eilat-Raichel discusses how Sorbet is creating a category ou...
Small Pivots, Listening, and Ever-Evolving Your Product | Ronni Zehavi, Cofounder and CEO Hibob
"If you're not pivoting, there's something wrong with your idea..." Ronni Zehavi discusses the series of iterations Hibob, and he himself, went throug...
Choosing Your Design Partners | Lior Penso, Cofounder and COO Qwak
A startup's first customer engagements can make or break the product roadmap and deeply influence the company's future. In this episode Lior Penso, CO...
Co-Founder Relationships and Co-Leading a Company | Gabi Steele and Leah Weiss, Co-CEOs Preql
Founder dynamics can be tricky and different structures work for different teams. Gabi and Leah of Preql have founded two businesses as best friends a...
Building The Initial Team | Matan Bar, CEO Melio
You've just raised a seed round - now whom do you hire? Matan Bar, CEO of Melio Payments, discusses how to identify critical first hires; how to lay t...
Founders' Agreements and other Foundational Steps | Amir Raz, Partner GKH
A healthy founder relationship also has to have strong, contractual foundations. In this episode Amir Raz, Partner at GKH, discusses the importance of...
How I Incorporated This With | Amir Raz, Partner GKH
A dilemma that nearly every Israeli founder faces - where to legally establish their company. Amir Raz, Partner at Israeli law firm GKH, discusses the...
From Academia to Entrepreneurship | Zohar Bronfman, CEO Pecan.ai
Two PhD students decide to start a company. Zohar Bronfman, CEO of Pecan.ai, discusses how to set the stage for success when delving into an entirely...
Taking on Cloud Giants | Asaph Schulman, CMO Firebolt
The cloud computing version of David vs. Goliath. Asaph Schulman, CMO of Firebolt, discusses the startup's bold messaging in the crowded Cloud Data Wa...