Hotel Marketing Podcast
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Hotel Marketing Podcast
We drive growth for independent hoteliers
Episodi recenti
275 episodi
275 - What Hoteliers Need to Know About GEO: Generative Engine Optimization
Episode 275 of the Hotel Marketing Podcast uncovers the secrets of Generative Engine Optimization, or GEO. Hoteliers have three primary customers onli...
274 - The Influencer Playbook: 3 Simple Wins for Independent Hoteliers
Episode 274 of the Hotel Marketing Podcast is going to deliver the key to unlocking social media success and direct revenue through influencer marketi...
273 - Experiential Marketing: Crafting Memorable Guest Experiences
Experiential marketing is gaining traction as hotels seek to create memorable and shareable experiences for guests. From hosting social hours to colla...
272 - Making Metasearch Succeed For Your Hotel
Get ready to uncover the strategies to make metasearch work for your hotel. Episode 272 breaks down the misconceptions and shows how hoteliers can set...
271 - The 3 Biggest Challenges For Boutique Hotels & How to Solve Them
Episode 271 dives in to the 3 biggest challenges for boutique hotels & how to solve them.
Get the full show notes at www.TravelBoomMark...
270 - ChatGPT’s New Features Revolutionize Hotel Marketing
Episode 270 of the Hotel Marketing Podcast by TravelBoom reveals how hoteliers can maximize the new capabilities of OpenAI's ChatGPT 4.5. Past interac...
269 - Key Findings From The 2025 Leisure Travel Study
Episode 269 of the Hotel Marketing Podcast by TravelBoom dives into the big takeaways from our new 2025 Leisure Travel Trends Study. As you may know...
268 - AI’s Search Marketing Predictions for 2025
Episode 268 of the Hotel Marketing Podcast reveals the trends AI (chatGPT) sees as the biggest shifts in the world of SEO for hoteliers. Do you think...
267 - The Hospitality Show Wrap Up
Welcome to episode 267 of The Hotel Marketing Podcast by TravelBoom. In this episode, we are sharing our key takeaways from the 2024 Hospitality Show...
266 - Hotel Marketing Trends to Watch in 2025
Welcome to episode 266 of The Hotel Marketing Podcast by TravelBoom. Today we have a big show where we’ll be the top trends to watch in 2025.
265 - Ranking The Biggest Blunders Hotel Digital Marketers Make
Before you kick off 2025, let’s talk about the biggest blunders you can avoid as a hotel marketer. The cast goes down the list and groups the biggest...
264 - What great hoteliers do but most people don't. Being A Better Hotelier with Bart Berkey
Join TravelBoom for an amazing conversation with Bart Berkey. Bart brings decades of hotel management experience, award winning author, host of “Most...
263 - Last Minute Solutions To Drive Fall Hotel Occupancy
Today on the Hotel Marketing Podcast we are pouring a nice Pumpkin Spice latte and talking about how hotels can drive fall occupancy. Tune in to get t...
262 - Battle of the 2025 Hotel Budgets: Are You Ready
Episode 262 of the Hotel Marketing Podcast pits the cast members against each other to pick the top line items every hotel needs in their 2025 hotel m...
261 - 4 Easy Ways To Save Time & Money with Generative AI
The Hotel Marketing Podcast is coming out with a fresh new format to help hoteliers succeed online. Tune in today to find out what AI strategies hotel...
260 - Maximizing Your Direct Bookings & Revenue with ThinkReservations - LIVE at HITEC 2024
We're live at HITEC 2024 with special guest Richard Aday, CEO of ThinkReservations! Join us as we learn how boutique properties can drive direct booki...
259 - Creating Personal Guest Journeys - LIVE at HITEC 2024
We're live at HITEC 2024 with special guest Ed St.Onge of Flip.to! Join us as we learn how creating a truly personalized guest journey can expand your...
258 - Universal Analytics Sunset: Don't Lose Your Hotel's Data
The era of Google’s Universal Analytics (UA) is ending, and its successor, Google Analytics 4 (GA4), is transforming the world of website data analyti...
257 - Most Profitable Marketing Channels for Hotels
There are a near-infinite number of marketing channels vying for your budget, but which ones are worth your limited time and funds?
SHOW...
256 - Key Takeaways From the 2024 Hotelier Sentiment Study
Gain insights into the new 2024 Hotelier Sentiment study and the four key takeaways that can directly lead to improvements to your hotel's marketing e...
255 - How Hotels Can Compete With Airbnb & Vacation Rentals
Do you ever wonder how hotels can compete with the ever-evolving vacation rental industry? In episode 255 of the Hotel Marketing Podcast, we'll reveal...
254 - 4 Ways To Drive Revenue NOW! - Webinar Recording
In this episode of the Hotel Marketing Podcast, you'll join TravelBoom on the March 20th webinar where we reveal four strategies to drive instant reve...
253 - Top 10 Hotel Marketing Myths Debunked
In this episode of the Hotel Marketing Podcast, the team at TravelBoom will be uncovering the top 10 hotel marketing myths and deciding which ones are...
252 - Hotel Email Marketing Trends of 2024
In this episode of the Hotel Marketing Podcast, we'll be uncovering the top email marketing trends for 2024 and the latest techniques for engaging gue...
251 - The Hidden Dangers of Hidden Hotel Fees (research)
Did you know 31.5% of travelers will abandon the booking process when hidden fees are discovered?
This is the Hotel Marketing Podcast by Travel...
250 - How Great Content Leads To Great Hotel Conversion Rates
Good day fellow hoteliers and welcome to the big 250th edition of the Hotel Marketing Podcast! Today's episode is going to dive into why great content...
249 - Generating Demand with Niche Targeting
Good day fellow hoteliers and welcome to episode 249 of the Hotel Marketing Podcast. Today we have an interesting question, “Is catering to a small ni...
248 - 11 Outdated SEO Strategies That Will Kill Your Hotel’s Rankings
Today we are going to do some search optimization like it’s 2004. If your hotel is still doing these 11 incredibly dated SEO tactics, you're setting...
247 - 7 Ways to Double Your Hotel’s Conversion Rate
Transform your hotel site into the ultimate revenue-generating machine with these seven strategies to optimize revenue & RevPAR
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246 - How Hotels Should Be Using Social Media
Hotels have struggled for years to find the right way to engage guests and drive revenue through social media channels. Today we’re going to make it e...
245 - 6 Simple Ways To Make GA4 Work Harder For Your Hotel
Today we’re going to share six simple tips to make GA4 work for your hotel. Back in July of this year, everyone realized Google was really, really ser...
244 - Attracting The Next Generation of Hotel Guests
Do you ever wonder how you can get those zoomers and younger guests to give your property a try? Look no further, that’s exactly what we’re covering i...
243 - Your Guests Are Demanding A Loyalty Program, Here's Proof
The OTAs have come out with some fantastic loyalty programs to take your guests. Do you have a solution? We do and on today's podcast we dig into Ex...
242- 5 Things Leisure Travelers Want You To Know - New Travel Study
What are the five things leisure travelers need you to know before they book a stay? On this episode of the Hotel Marketing Podcast, we answer that q...
241 - Secret Hotel Strategies With Remington Hospitality
What can independent hoteliers learn from a major hospitality management company? Today we are joined by the Vice President of Digital Marketing for...
240 - Will These 5 Tech Trends Change Your Hotel's Future?
These five tech trends should be first and foremost in your hotel's plan for growth. In today's episode, we look at what's changing and what your hot...
239 - 11 Social Media Post Ideas for Hotels
Social media should be a cornerstone of your hotel's marketing strategy. However, there's a good chance you're not doing it the right way. These 11...
238 - Recovering From A PR Disaster. What To Do When You Just Did Everything Wrong.
In today’s podcast we’re going to cover what a hotel can do when they just did something really, really stupid. A hotel has been in the news for canc...
237 - Everything A Hotelier Needs To Know About Google SERP Updates and Magi Release
This episode we have the team from Eight Oh Two Marketing on to talk about the major changes Google is rolling out with Project Magi that will impact...
236 - Traveler Sentiment Insights: 4 Things Every Hotelier Needs To Do In 2023
Is your hotel ready for what's coming in 2023? Major shifts are on the way and the data from TravelBoom's latest Leisure Travel Sentiment study is sh...