Startups For the Rest of Us
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Startups For the Rest of Us
The original podcast for bootstrapped and mostly bootstrapped startups, this show follow the stories of founders as they start, acquire, and grow SaaS companies. Hear when they fail, struggle, succeed, and take you with them through the tumultuous life of a SaaS founder. If you like Mixergy, This We...
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334 episodi
Episode 802 | Marketing Not Scaling, Where to Publish Content, and More Listener Questions (A Rob Solo Adventure)
Where’s the best place to publish if you’re starting content from scratch?
In this episode, Rob Walling flies solo, answering your questions on...
Episode 801 | Competing Against Incumbents, Technical Co-Founders, Trademarks, and More Listener Questions with Derrick Reimer
Can churn ever be good in SaaS?
In this episode, Rob Walling is joined by fan favorite Derrick Reimer for a listener Q&A. They break down what i...
Episode 800 | The 12 Commandments of Startups for the Rest of Us
What if you could get all 15 years of this podcast bundled up into one episode?
In episode 800, Rob Walling goes solo for a special milestone i...
Episode 799 | TinySeed Tales s5e6: $500k ARR!
What's next for OutboundSync?
In the Season 5 finale of TinySeed Tales, Rob Walling talks with Harris Kenny as OutboundSync blows past $500k ARR...
Episode 798 | Lessons From 10 Years of SaaS Growth Without a Hockey Stick
How do you bootstrap a SaaS to $1 million+ ARR?
In this episode, Rob Walling chats with Colin Bartlett about how he and his co-founder Andy tran...
Episode 797 | TinySeed Tales s5e5: Should I Raise More Funding?
OutboundSync just hit $35k MRR—but the decisions are only getting harder.
In this episode of TinySeed Tales, Rob Walling and Harris Kenny dive...
Episode 796 | Marketing Isn't Easy?, How to Grow Your Company, and Be Careful Who You Listen To (A Rob Solo Adventure)
What if your SaaS isn’t growing because of the product, not the marketing?
In this solo adventure episode, Rob Walling unpacks why SaaS marketin...
Episode 795 | TinySeed Tales s5e4: The $20K Milestone
Harris hit $20k MRR. It’s real. What’s next?
In this episode of TinySeed Tales, Rob Walling celebrates with Harris Kenny after OutboundSync cros...
Episode 794 | From Struggling Side Project to Life-Changing SaaS Exit
B2C, low price point, one-time payments… not the typical recipe for a life-changing exit.
In this episode, Rob Walling talks with longtime lis...
Episode 793 | TinySeed Tales s5e3: Building Momentum
What happens when momentum hits and your biggest challenge becomes keeping up?
In this episode of TinySeed Tales, Rob Walling catches up with Ha...
Episode 792 | Hot Take Tuesday: GPT-5 Struggles, the A.I. Bubble, and the Windsurf Debacle
Is GPT-5 a real risk for SaaS founders, or just the beginning of a new chapter?
In this Hot Take Tuesday, Rob Walling, Einar Vollset, and Tracy...
Episode 791 | TinySeed Tales s5e2: Growing Pains
In this episode of TinySeed Tales, Rob Walling reconnects with Harris Kenny, founder of OutboundSync, to explore the rapid evolution of his SaaS busin...
Episode 790 | From Scrappy to Scalable: Evolving Your Role as a Founder
How can you scale yourself as a founder?
In this episode, Rob Walling is joined by Yaniv Bernstein (co-founder and CTO of Violet, former COO, VP...
Episode 789 | TinySeed Tales s5e1: From Agency to SaaS
Welcome to Season 5 of TinySeed Tales, the documentary-style series where we follow one SaaS founder’s journey over 12 months to hear about the wins,...
Episode 788 | Do I Need a Co-founder? And More Listener Questions (with Derrick Reimer)
What are the real risks of AI-generated code and “vibe coding”?
In this episode, Rob Walling is joined once again by fan-favorite Derrick Reimer...
Episode 787 | "We Shut Down a $1.5M Product, and Raised $10M Instead"
How do you know it’s time to move on from a product that’s growing?
In this episode, Rob Walling chats with Braden Dennis, co-founder of Fiscal....
Episode 786 | Questions About Bootstrapping SaaS to a $90M Exit (with Kevin Wagstaff)
How do you really know when you’ve hit product-market fit?
In this episode, Rob Walling welcomes back Kevin Wagstaff, co-founder of Spectora, to...
Episode 785 | Choosing Between AI Products, Building Multiple Apps, and More Listener Questions (A Rob Solo Adventure)
How do you choose between multiple product ideas?
In this solo episode, Rob Walling answers listener questions about picking between two SaaS id...
Episode 784 | The Wealth Ladder: Six Levels of Financial Freedom
What’s the real roadmap to lasting financial freedom?
In this episode, Rob Walling chats with Nick Maggiulli about his new book, The Wealth Ladd...
Episode 783 | Bootstrapping ScrapingBee to $5M ARR and an 8-Figure Exit
When is the right time to sell your profitable SaaS?
In this week's episode, Rob Walling talks with Pierre de Wulf, co-founder of ScrapingBee, a...
Episode 782 | Why I Succeeded: My 10 Best Entrepreneurial Decisions
Looking back on your entrepreneurship journey, which decisions made the biggest impact?
In this solo episode, Rob Walling breaks down the 10 dec...
Episode 781 | A Founder's Regret List: 12 Mistakes I’ll Never Make Again
Are you repeating any of these mistakes in your business?
In this episode, Rob Walling walks through his ‘founder regret list’, detailing 12 ke...
Episode 780 | "I'll Never Sell My Company" and Other Myths Founders Tell Themselves
What if your biggest growth blocker isn’t the market, but the story you’re telling yourself?
In this episode, Rob Walling welcomes back fan favo...
Episode 779 | 10 Myths Most SaaS Founders Believe
Are common SaaS myths sabotaging your success?
In this episode, Rob Walling sits down with SaaS growth expert (and TinySeed Institute coach) Mar...
Episode 778 | Pricing Pilot Projects, Niching Down, Skipping Stairsteps, and More Listener Questions (A Rob Solo Adventure)
How do you price pilot projects and niche down without hedging your bets?
In this episode, Rob Walling answers listener questions about pricing...
Episode 777 | Why Retiring Might Be the Worst Goal for Entrepreneurs
What if the traditional dream of retirement is actually a trap for entrepreneurs?
In this episode, Rob Walling talks with Derek Coburn, author o...
Episode 776 | How Bootstrapping Led to a Life-Changing $90M SaaS Exit
What’s it take to bootstrap a niche SaaS to $90M without raising a dime?
In this episode, Kevin Wagstaff joins Rob Walling to share how he and h...
Episode 775 | A.I. Coding Tools, User Experience, Racking Your Own Servers, and More Listener Questions (with Derrick Reimer)
What shortcuts are actually worth taking when you're building a SaaS?
In this episode, Rob Walling and fan favorite Derrick Reimer delve into li...
Episode 774 | How a Non-Technical Founder Bootstrapped to Millions in Revenue
In this episode, Rob Walling sits down with Noah Tucker, the non-technical founder behind Social Snowball, an affiliate marketing SaaS built for Shopi...
Episode 773 | How to Find Your Early Customer Profile (ECP)
In this episode, Rob Walling and Maja Voje, author of Go to Market Strategist, dive into early customer profiles (ECPs) and why they matter more than...
Episode 772 | A Highly Effective Framework for SaaS Positioning
How do you position your SaaS for success?
In episode 772, Rob Walling talks with Anthony Pierri of Fletch about a proven approach to product po...
Episode 771 | What Changes As You Grow, AI Agents, Patents, and More Listener Questions (with Craig Hewitt)
Can SaaS companies survive the rise of AI Agents?
In episode 771, Rob Walling is joined by Craig Hewitt to answer listener questions. They discu...
Episode 770 | Revenue vs. Profit, Asking for Permission, and Mike Tyson (A Rob Solo Adventure)
Is it more important for entrepreneurs to focus on revenue or profit?
In episode 770, Rob Walling goes solo to explore the relationship between...
Episode 769 | Key Insights from MicroConf 2025 in New Orleans
Did you miss out on MicroConf US in New Orleans?
In episode 769, Rob Walling welcomes Derrick Reimer back to share highlights from MicroConf New...
Episode 768 | Reacting to Controversial Startup Advice
Do you disagree with any of these controversial takes about bootstrapping?
In episode 768, Rob Walling unpacks a series of semi-controversial be...
Episode 767 | Finding Your ICP, Prioritizing Feature Requests, Pricing, and More Product-Focused Listener Questions
Is product management more of an art, or a science?
In episode 767, Rob Walling is joined again by Brendan Fortune to answer listener questions...
Episode 766 | Close.com's Amazing Run to $40M ARR (with Steli Efti)
How do you achieve both success and longevity in SaaS?
In episode 766, Rob chats with Steli Efti about growing Close.com to over $40 million in...
Episode 765 | TinySeed Tales s4e9: Making the hardest decision
Is it time to shut down for good?
In this season finale of TinySeed Tales, Rob Walling sits down with Colleen Schnettler, founder of Hello Quer...
Episode 764 | Finding Hockey Stick Growth with an A.I. Wrapper (with Jordan Gal)
How do you build an MVP for an AI-enabled SaaS?
In episode 764, Rob Walling interviews Jordan Gal, co-founder of Rosie, to learn about how he p...
Episode 763 | TinySeed Tales s4e8: One Last Pivot
Is it time to set a deadline for when to quit your startup?
In this episode of TinySeed Tales, Rob Walling reconnects with Colleen Schnettler, c...