The CPG Guys
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The CPG Guys
CPG & FMCG eCommerce industry icon Sri Rajagopalan & consumer loyalty guru Peter V.S. Bond explore how brands and retailers understand and engage with consumers in-store, online and everywhere in between. http://cpgguys.com
Episodi recenti
539 episodi
Integrated Marketing Experiences with Coca-Cola’s Robin Kendric Triplett
The CPG Guys are joined in this episode by Robin Kendric Triplett, VP of Integrated Marketing Exereinces at The Coca-Cola Company.
Follow Robin...
Commerce Riff with Sri & PVSB - October 14, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week, Sri recaps his visit to Amazon Accelerate.
Omnichannel Merchandising in the Digital Age with CVS Health's Zach Dennett
The CPG Guys are joined in this episode by Zach Dennett, VP Merchandising for Consumer Health and Wellness, and Supplemental Benefits at CVS Pharmacy,...
Global Ads Partnerships with Snap Inc.'s Fintan Gillespie
The CPG Guys are joined in this episode by Fintan Gillespie, Global Director - Ad Partnerships Group at Snap Inc., a technology company that contribut...
Commerce Riff with Sri & Peter - October 7, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week, Sri recaps his visit to Amazon Accelerate.
Winning In Grocery & New Verticals with DoorDash’s Fuad Hannon
The CPG Guys are joined in this episode by Fuad Hannon, VP of New Business Verticals at DoorDash. In this role, he leads a team responsible for buildi...
Scaling a Startup Brand from Being at General Mills with Sarah Leinberger
The CPGGUYS are joined in this episode by Sarah Leinberger. Sarah is an ex-colleague of Sri from General Mills. She recently switched to leading marke...
Full View Omnichannel Measurement with NielsenIQ's Kim Cox
The CPG Guys are joined in this episode by Kim Cox, Managing Director for North America eCommerce & Global Snapshots at NielsenIQ, the world’s leading...
Retail Media & CTV with Roku's Jordan Rost & Merkle's Jeff Bustos
The CPG Guys are joined in this episode by Jordan Rost, head of Ad Marketing for Roku & Jeff Bustos, SVP retail media analytics at Merkle. Jeff is a r...
Commerce Riff with Sri & Peter - September 23, 2025 Amazon Accelerate Recap
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. This week, Sri recaps his visit to Amazon Accelerate.
Building Iconic Brands in the Age of Influencers with Georgia-Pacific's Laura Knebusch
The CPG Guys are joined in this episode by Laura Knebusch, SVP CPG Marketing & CX at Geaorgia-Pacific, the world’s leading manufacturers and marketers...
Full Funnel Retail Media in Canada with Walmart Connect's Lesley Conway
The CPG Guys are joined in this episode by Lesley Conway, VP & Head of Walmart Connect Canada, the Retail Media arm of Walmart's Canadian retail divis...
Commerce Riff with Sri & Peter - September 16, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
CPG Guys Website: http://CPGguys.com
FMCG Gu...
Better Cooked Food On-The-Go with Red's All Natural's Ben Johnson
The CPG Guys are joined in this episode by Ben Johnson, SVP of Marketing at Red’s All Natural. Red’s is on a mission to cook food better for people wi...
H1 ‘25 Earning Insights with RBC Capital Markets’ Nik Modi
The CPG Guys are joined in this episode by returning guest Nik Modi, Co-Head of Global Consumer & Retail Research at RBC Capital Markets. We actually...
Commerce Riff with Sri & Peter - September 9, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
CPG Guys Website: http://CPGguys.com
FMCG Gu...
Scaling a Beverage Startup with HOPWTR's Jordan Bass
The CPG Guys are joined in this episode by Jordan Bass, CEO & co-founder of HOP WTR - a new beverage startup that is scaling quickly. HOP WTR is the h...
Commerce Acceleration with Flywheel’s Claudia Johnson
The CPG Guys are joined in this episode by Claudia Johnson, Technical Advisor to the CEO of Flywheel Commerce Network, the commerce acceleration divis...
Commerce Riff with Sri & Peter - September 2, 2025
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.
CPG Guys Website: http://CPGguys.com
FMCG Gu...
CPG Brand Strategy & Growth with NielsenIQ's Ron Bielski
The CPGGUYS are joined in this episode by Ron Bielski, Managing partner, Global FMCG lead of NielsenIQ Next which is the strategy, growth and transfor...
Incremental Growth for CPG Brands with DoorDash Ads' Toby Espinosa
The CPG Guys are joined in this episode by Toby Espinosa, Vice President of Ads at DoorDash, one of the world's leading local commerce platforms that...
Enabling Immersive Brand Experiences with Instacart's Ali Miller & Tim Castelli
The CPG Guys are joined in this episode by Ali Miller, General Manager of Advertising & Tim Castelli, VP of Ad Sales at Instacart, the leading grocery...
Paranoia Breeds Innovation with Mercado Libre's Sean Summers
The CPG Guys are joined in this episode by Sean Summers, EVP Mercado Ads & CMO at Mercado Libre. Founded in 1999 and headquartered in Buenos Aires, Ar...
DIY Retail Media with Ace Hardware's Molly Hjelm
The CPG Guys are joined in this episode by Molly Hjelm, Corporate VP of Red Vest Media, the retail media division of Ace Hardware, the largest retaile...
Live from Cannes Lions with Barilla Group’s Mariama Kamanda & Kroger/84.51’s Jenny Holleran
The CPG Guys are joined in this episode by Jenny Holleran, VP Media Insights & Incentives at Kroger Precision Marketing / 84.51 and Mariama Kamanda, A...
Affordable & Accessible Groceries with Dollar General’s Heather Land
The CPG Guys are joined in this episode by Heather Land, Senior Director of Grocery Merchandising at Dollar General which strives to make shopping has...
Live from Cannes Lions 2025 with Ebay's Emily O'Hara & Joan's Lisa Clunie
The CPGGUYS are joined in this episode by Emily O'Hara, VP Global Head of Brand and Media at eBay and Lisa Clunie, co-founder & CEO of the agency Joan...
Brand Advertising Through Measurable Social Media with Snap Inc.’s Alanna Handelman
The CPG Guys are joined in this episode by Alanna Handelman, Head of U.S. Commerce & Canada Mid-Market Sales at Snap Inc., a technology company that c...
The CPG Guys Summer '25 Industry Rank Punditry
The CPG Guys Sri Rajagopalan & Peter VS Bond muse current industry topics.
Find Sri Rajagopalan on Linkedin here : https://www.linkedin.com/in/s...
Live from Cannes Lions with Perdue's Jody Hallman & Colle McVoy's Kate Frank
This episode was shot LIVE at the Cannes Lions festival of creativity at Cannes, France. **A reminder - LIVE episodes are taken from conference floors...
Live from Cannes Lions 2025 with E.L.F. Beauty's Laurie Lam & Day One Agency's Josh Rosenberg
In this episode, the CPG Guys are joined by Laurie Lam, Chief Brand Officer at E.L.F. Beauty & Josh Rosenberg, the founder & CEO of Day One Agency.
Live from Cannes Lions with Primo Brands’ Kheri Holland Tillman & Doner’s David DeMuth
The CPG Guys are joined in this episode by Kheri Holland Tillman, Chief Marketing Officer of Primo Brands & David DeMuth, CEO of Doner Partners Networ...
Live from Cannes Lions with U.S. Bank’s Michael Lacorazza & Supergood’s Mike Barrett
The CPG Guys are joined in this episode by Michael Lacorazza, CMO of U.S. Bank, the fifth-largest commercial bank in the United States & Mike Barrett,...
Prime Day 2025 with Amazon's Jamil Ghani
The CPG Guys are joined in this episode by Jamil Ghani, VP & Worldwide Leader of Prime at Amazon.
Follow Jamil on LinkedIn at: https://www.linke...
Live from Cannes Lions 2025 with Snap Inc.'s Abby Laursen
The CPG Guys are joined in this episode by Abby Laursen, Senior Director of Ads Product Marketing at Snap Inc., a technology company that contributes...
Brand & Creator Commerce with TikTok’s Ajay Salpekar
The CPG Guys are joined in this episode by Ajay Salpekar, the GM of Brand & Creator Commerce at TikTok, the world's leading social destination for sho...
Developments in Retail Media with NielsenIQ SVP Dan Bonert
The CPG Guys are joined in this episode by Dan Bonert, SVP of Retail Analytics and Retail Media at NielsenIQ. Dan has a background in media from his d...
Seamless Omnichannel Digital Customer Experiences with Schnuck's Cristina Preston
The CPG Guys are joined in this episode by Cristina Preston - Director of Digital Marketing at Schnuck Markets, Inc., a supermarket chain based in the...
Cannes Lions 2025 Recap with Amazon’s Jeff Cohen
The CPG Guys are joined in this episode by Jeff Cohen, Tech Evangelist at Amazon Ads as we discuss the key themes discussed at the 2025 Cannes Lions I...
EPISODE 500 : Brand Building Through Superior Media Capabilities with Amazon's Tanner Elton
The CPG Guys are joined in their 500th episode by Tanner Elton, Vice President of US Advertising Sales at Amazon.
Follow Tanner on LinkedIn at:...